AddressTwo is a Small Business CRM that's Simple and Easy to Use.

Our Story: The birth of a Simple CRM

At AddressTwo, We Have a Story. It's the story of a Simple CRM that's easy-to-use... because it was built by users like you—small businesses!

Begin at the Beginning
It's important to begin the story at the beginning. 7 years before AddressTwo was dreamed up, creator Nick Carter began his career in direct sales with a company called Vector Marketing. Using the historic "three-by-five" or "one-card" system, Nick hit the phones weekly to set appointments and continue selling. Soon after, he grew into a corporate software sales role—and upgraded to a CRM program called Goldmine. Throughout Nick's sales career, he understood contacts were valuable, and efficiency was key.

An Entrepreneurial Venture
In 2005, Carter and Company, LLC was born—a marketing consulting firm. Though it began with just Nick, the business quickly grew to a successful full-service agency... until one project changed the business forever. A seemingly small part of a major rebranding project included email and direct mail. But fulfilling this deliverable revealed a fundamental problem: The client had no reliable database. They evaluated popular CRM systems—Salesforce.com, ACT, and even Goldmine. But what they wanted was something simple. Something easy to use. Something designed by an expert in sales and marketing.

"It's like I have my own custom CRM. I email Nick one day, the next day he's added a new feature or improved existing ones." -- Larry Kevin Adams, Professional Sales Coach

AddressTwo was released in beta in June 2008. By August, there were 10 users. By the winter, another 30 had joined in. Today, over 10,000 users around the world run their businesses with AddressTwo. Why is it so popular? Because the creator, Nick Carter, is a salesperson, not a software engineer. He is a marketing professional, not a programmer. And, so are the users. Which is why at AddressTwo, we listen to your ideas... and we deliver.



Unfunded - The Bootstrap Startup Success Manual

AddressTwo is proud to be an Unfunded startup.

In the startup community, funding is all the craze. But what if you could build a business from scratch? What if you didn't sell equity in the early stages? Could the business grow?

We did it. Can you?
Do you have what it takes to go Unfunded?

If you're bootstrapping your startup, Click Here.


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testimonials

We have been a partner/provider for Address Two since early in 2010 and couldn't be more excited. Address Two is a fantastic CRM tool for small to mid-sized businesses and the customization options are endless. Nick Carter and his team are very responsive to the needs of my agency and in turn my clients. I highly recommend this product to anyone looking for a tool that will help streamline your sales and marketing efforts.

Nick and his team are fantastic. The address two platform is very easy to use and constantly evolving. The Address Two team is HIGHLY responsive. In fact, in all my years of working with software vendors, I've never encountered a team quite so responsive and flexible. We feel very lucky to have found Address Two and would highly recommend it to other small - mid size businesses looking for a well thought out,easy to use and implement CRM package.

Address Two is a great program. Although here at the church we don't use it to its full advantage, we do use their sorting & mailing which is so easy. Inputting addresses or correcting is also easy. And their support is outstanding, any time I have had a problem, they get right on it! I highly recommend this program to anyone who needs to keep a record of contacts &/or needs mailing labels.

I have been an AddressTwo user since the beginning and have found it to be a useful tool for any business. Using it in several businesses I would recommend it to anyone. The interface is easy to use and easy to get up to speed with. I love the integration with the campaign manager. Customer support is another great asset of this company. I am a stark raving fan of Nick Carter and AddressTwo. AddressTwo is a Rock Star in my book!

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